• Providing a predictable, competitive, equitable and socially responsible environment conducive to investment, trade and enterprise development.

• Promote structural transformation, towards a dynamic industrial and globally competitive economy;

• Continually improve the skills and capabilities of MOTIE to effectively deliver on its mandate and respond to the needs of The Gambian economy.

• Promoting a well-educated, trained, skilled versatile, self-reliant and enterprising labor force that will continually meet the needs of the nation;

• Strengthening bilateral, regional and multilateral trade corporation to enhance the benefit from trade.